Jeg sidder til dagligt som Head of PPC hos bureauet s360 i Aarhus og har ansvaret for vores PPC afdeling. Vi varetager PPC annoncering på bl.a. AdWords og Facebook for nogle af landets største annoncører.
I 2016 talte jeg til den internationale PPC konference Hero Conf i London (se min præsentation) og jeg skal tale igen i 2017.
I 2017 udgaven af amerikanske PPC Hero’s liste over de 25 mest indflydelserige personer i PPC branchen var jeg inkluderet blandt “top 5 rising stars”.
Jeg har skrevet artikler for en række af branchens største blogs:
- Kissmetrics: The Four Statistical Concepts Every Online Marketer Should Know<
- SEMrush: 7 Google Analytics Features You Didn’t Know Existed
- Certified Knowledge: The Best Hidden Features of the AdWords Editor
- Wordstream: These Coding Skills Will Make Every PPC Specialist More Valuable
- Wordstream: 5 Scary AdWords Mistakes Keeping Me Up at Night
- PPC Hero: How To Write A PPC Job Description In Today’s World
- 3Q Digital: 3 Reasons You Shouldn’t Always Bid On Your Own Brand
- 3Q Digital: Should You Bid On Your Own Brand Name In AdWords?
- Moz: How To Handle Downtime During Site Maintenance
Derudover tipper jeg ofte branchens store nyhedssider om nye muligheder i Google:
- Search Engine Land: Google testing list format for AdWords enhanced sitelinks
- Search Engine Land: Sorry, No Emoji Allowed In Google PLAs (Frown Face)
- Search Engine Land: Google Continuing To Test 4 Text Ads In Search Results
- Search Engine Land: Google Testing Removing Line Separator Between Search Ads & Organic Search Results
- Search Engine Land: Google Discussion Forum Snippets Now Showing “Top Answers”
- The SEM Post: Display Emojis in Google Product Listing Ads URLs
- The SEM Post: Google Quietly Launches AdWords Shopping Tab Results in Ten Countries
- The SEM Post: Google AdWords Testing Jump Scroll Product Listing Ads
- The SEM Post: Emojis No Longer Permitted in Google Product Listing Ads
- Search Engine Roundtable: Google AdWords Tests New Sitelinks Design
- Search Engine Roundtable: Google DJs For Premier Partners Party In Amsterdam
Jeg deler mine egne erfaringer her på min blog. Du kan finde mit CV her.
Du kan kontakte mig på kontakt@frederikhyldig.dk
